Merz: XEOMIN + RADIESSE
Merz is a family-owned aesthetics company, based in Germany, with a hub in Raleigh, NC. XEOMIN® (incobotulinumtoxinA) and RADIESSE®, their most successful products, needed a content refresh and new look and feel.
From website redesigns to in-office materials and sales aids, we helped them launch two new campaigns geared towards empowering women to overcome stereotypes and smash down the barriers that might be holding them back from what they want.
Copywriter for HCP campaign.
Content type: Digital, print, OLV, HCP materials and aids