Lover of the sea, curator of stories, and stinky cheese fan. 

Working as a creative for the past 13 years in the ad + entertainment industries has taught me a few things:

  • New, diverse stories + creative formats are vital for igniting conversation and creating compelling work

  • Wild and brave thinking is the only way to foster meaning

  • Empathetic leadership draws in and keeps new talent

  • Lead with your heart, create with your soul. Make what you'd like to see in the world, not just what's trendy

  • Snacks, always

My services:

  • Creative direction + campaign development 

  • Video and production oversight, scriptwriting, and ideation

  • Strategic campaign positioning and bespoke content creation 

  • Brand tone of voice, look and feel

  • Team management, development and mentorship